Are you serious? Join *another* social network?

Let me start with a few quick questions…

  1. Are the blog posts you work so hard to create getting the level of attention you want?
  2. Do you have in-depth analytics for your blog content, like what percentage of visitors actually read the full article?
  3. Will your biggest supporters get a mobile push notification when you add a post? Or just an email… or nothing?
  4. Are you reaching audiences beyond your core supporters? Is anyone — you, your board, your partners, supporters, or your field at large — really excited about the posts you’re creating each day/week/month?

If you’re like most nonprofits, you probably shook your head at a few of these. Medium is awesome at ALL of these.

Here’s a fantastic article on Medium by Alex Field, nonprofit communications strategist at US based agency Burness Creative.

Definitely worth a read if you’re considering ways to extend the reach of your content to a highly engaged audience.

Mind if we send you an email?

Each fortnight we send an email to people from companies like UNICEF, Jamie Oliver Food Foundation, RSPCA,  Surf Life Saving Australia and more. Just put your email address in below if you’d like to join them.

About Courtney Evans

Courtney Evans is Co Founder and Growth Manager at Funraisin. With a background in digital extending back to the mid 90s, Courtney's covered information architecture, experience mapping, product management, analytics, content & funnel marketing, UX & email. If you'd like to get in touch with Courtney, drop him a line on +61 2 8006 1009 or email courtney@funraisin.co