There’s something about this time of year—something hopeful—that invites us all to slow down for a moment and notice the good in the world.

The campaigns that sparked generosity. The supporters who showed up. The ideas that grew into something bigger than expected.

The season means many different things to different people. Yet, there’s a universal truth in it: this is a moment for gratitude, connection, and possibility.

So, in that spirit, we’ve gathered a few of the latest platform updates into one place.

Let’s unwrap each one, show you what’s new, and how it may help you create even more impact in the year ahead.

Enhanced PURL management & new persistent mode

Personalizing landing pages for your supporters is one of the most effective ways to deepen engagement—and now it’s much easier to do at scale.

You can now automatically validate duplicates, and search, edit, or delete individual records on the spot. Email is no longer required, opening the door to SMS-led campaigns or offline appeals.

If you spot an error in your data, you no longer need to delete the entire PURL configuration, fix your file, and re-upload it; you can now edit individual records directly in-platform. And when you assign a donation page to a campaign, the platform automatically generates the full PURL link for you—no more concatenating hashes in Excel or Google Sheets. It cuts out manual steps, reduces errors, and makes setting up PURLs faster, simpler, and more streamlined than ever.

Setting up PURLs is now a simple four-step flow: create your page and add your personalization tags, prepare your data file using the CSV template, upload it into the platform, and assign it to your campaign or donation page. The system will then automatically generate all your PURLs for you—ready to export or push straight into your marketing tools.

One of the most powerful new additions is persistent PURL mode.

Supporters can now return to their personalized link for up to six months, even after making a donation.

This means the page stays live—and can evolve with your campaign. You can refresh the content as the appeal unfolds, ask for an additional gift or share timely updates during fast-moving campaigns like emergencies or giving days.

Imagine you’re running a natural disaster appeal and you’ve sent personalized URLs to your supporters. Donations start coming in immediately, but the situation on the ground continues to shift.

With persistent PURLs, you could keep updating that same personalised page with bulletin-style field reports—showing where funds are going and how support is reaching people affected by the disaster.

Supporters who’ve already given can be invited back to the same link to see the impact of their first gift or asked to give again as new needs emerge.

Those who haven’t donated yet can be nudged toward the same link, now enriched with real-time updates.

It’s a simple, powerful way to keep people connected to an appeal and their impact.

Optimised P2P mobile donation flow

Those small screens light up with moments of people supporting their friends, family, workmates, and loved ones as they champion the causes they care about.

Exciting news! Some recent A/B testing we conducted revealed that you can increase peer-to-peer sponsored donations made on mobile by 7% simply by splitting one step of the form into its own screen.

As we all know, when someone donates to a peer-to-peer fundraiser, they’re supporting someone they know—a friend, a loved one, a teammate who’s raising money for your cause. And one of the most meaningful moments in that journey is to leave a message of support, where donors add their name and a personal message to cheer on the person they care about.

Until now, that moment appeared on the same mobile screen as personal details, opt-in checkboxes, collection statements, and other required fields—making the step feel pretty long on smaller devices.

This clever update gives you the option to split the “leave a message of support” fields into their own short, lightweight, mobile-only step.

It keeps donors in flow, reduces hesitation, and rapidly improves conversion.

You control when it’s enabled, and where, with a simple toggle.

Simply edit your Event, click into Donation defaults, then under Form options tick the box for Separate message step (mobile).

Login now to your platform and get the uplift!

Simply edit your Event, click into Donation defaults, then under Form options tick the box for Separate message step (mobile).

New regular giving schedule: four-weekly

Imagine increasing the value of your regular givers by around 8% over the course of a year—simply by turning on a single setting. 


No extra ask. No new campaign. That’s exactly what our new four-weekly giving schedule makes possible.


Regular giving is the backbone of sustainable fundraising—dependable, predictable support from people who believe deeply in your cause. And now, you can grow that momentum even further with a schedule that feels “monthly” to supporters but delivers 13 gifts a year instead of 12. It’s an effortless way to increase annual recurring revenue without adding friction or changing donor behavior.

Many donors naturally anchor their giving habits to their pay cycles—and that rhythm is no longer strictly monthly.

In Australia, roughly half of all employees are paid fortnightly. In the United States, bi-weekly (fortnightly) pay is the most common schedule across private businesses. Even in the UK, where monthly pay still dominates, a meaningful portion of workers (20-25%) are now paid on weekly or fortnightly cycles. Offering an every 4 weeks giving schedule aligns more closely with how many people receive their income, making regular giving feel natural, familiar, and easier to sustain—while still delivering the benefit of 13 gifts a year for your organisation.

What this could mean for your fundraising in 2026

Let’s imagine you switch on the new four-weekly giving schedule on 1 January 2026, and across the year you acquire a steady stream of 10 new regular givers every month through your website. That’s a small, realistic number for many organisations—yet the impact adds up fast.

Because the four-weekly giving schedule triggers 13 gifts a year instead of 12, each new group of supporters contributes one extra $80 gift annually compared to monthly giving.

Without modelling attrition—which we totally acknowledge would reduce the total—here is the maximum potential uplift created purely by the 13th gift effect.

A small change. A big lift. And a powerful way to grow your regular giving program with almost no effort.

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Quick links

Enhanced PURL management & new persistent mode

One of the most powerful new additions is persistent PURL mode.

Optimised P2P mobile donation flow

New regular giving schedule: four-weekly

What this could mean for your fundraising in 2026