The right message.
At the right moment.
Built in.

Supporter journeys are full of make-or-break moments—and Funraisin helps you catch them.

Whether it’s a gentle nudge, a timely cheer, or a reminder to take the next step, Messages lets you act on real supporter behaviour automatically, turning those moments into momentum.

Everything you need to engage—built in.

Messages is included as part of the Funraisin platform—no extra cost, no usage limits.

Thanks to our donor contribution model, most charities use the platform with just a one-time setup fee and small monthly hosting fee. Because helping you do more good is the whole point.

Trigger emails based on supporter behaviour or milestones.

Schedule emails around key campaign moments.

Filter audiences based on key actions or inactivity.

Use pre-built templates or create custom content.

Send beautiful, branded emails—no coding needed.

Preview, test and review messages before they go live.

Track performance and refine based on results.

No need for third-party marketing tools or integrations.

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Join a live demo to discover how it works, what it unlocks and how it start.

  • A live walkthrough of Messages—see how easy it is to build and send behaviour-based emails right inside Funraisin. 

  • Learn how to set up high-impact Messages that nudge, cheer and remind at the perfect moment.

  • A first look at the upgrades landing in Messages over the next few months.

  • How to join the beta program to get started with Messages right now!.

North America
Wednesday, July XX
3:00pm EDT / GMT-4

United Kingdom & Europe
Wednesday, July XX
9:30am BST / GMT+1

Australia & New Zealand
Wednesday, July XX
11:00am AEST / 1:00pm NZST

See what they do.
Send what they need.

With Messages, you build journeys by thinking in moments.

Each email is triggered by a specific supporter action—or inaction. Did they register but not personalise their page? Make a self-donation but stall out after that? You decide the filters, the triggers, and the content. Funraisin handles the rest.

There’s no need for external marketing automation tools, complex tracking setups, or additional integrations.

Real-time journeys.
Real supporter impact.

Funraisin already tracks key supporter interactions.

With Messages, you can act on that data in real time. Trigger personalised emails based on behaviour, or schedule engagement messages to land when it makes sense—like 10 days before an event, or three days after someone signs up but hasn’t taken the next step.

Whether you're building out a full journey or just adding a few thoughtful touchpoints, Messages helps you deliver timely, relevant supporter communications—without leaving the platform.

Different messages for every moment.

Whether it’s a thank you, a reminder, or a nudge to share—there’s a smart, built-in way to send it with Messages.

Transactional

Default system emails automatically sent after key actions—like a donation receipt or a registration confirmation.

“Thanks for your donation”

Engagement

Messages you schedule in advance or send based on campaign timing or interaction. Perfect for countdowns, reminders, and momentum-building updates.

“Five days left to go!”

Triggered

Messages that fire automatically once a supporter reaches a milestone—like 50% of their goal, or completing a page setup.

“You're almost at your goal!”

Fundraiser

Pre-written templates your fundraisers can send to their own networks—designed to help them ask for support and say thanks.

“Help me reach my goal”

A simple, powerful workflow. Built for fundraising.

Choose your audience

Start by selecting who you want to engage—like all fundraisers in your campaign.

Add filters

Target more precisely by applying filters. E.g. send only to fundraisers who haven’t uploaded a profile picture or raised their first donation.

Set timing

Send it exactly when it makes sense—like 10 days after registration or a few days before a key campaign moment.

Choose your sender

Send directly from your charity’s domain, so your email looks and feels like it came from you.

Design your message

Use our simple visual builder to create beautiful, branded emails that render perfectly on every device.

Test and launch

Send a test to yourself, make sure everything looks great—then go live with one click.

Built for fundraising.
Designed for supporters.

Messages makes it easy to engage every kind of supporter—whether they’ve signed up to fundraise, donated, bought a ticket, joined a team, or placed a shop order.

Fundraisers

Supporters who’ve signed up to raise money for your cause.

“You’re halfway to your goal—keep it going!”

Donors

Anyone who has made a donation through your platform—whether it’s a one-off gift or part of a peer-to-peer campaign.

“You’re halfway to your goal—keep it going!”

Ticket Holders

Anyone who has made a donation through your platform—whether it’s a one-off gift or part of a peer-to-peer campaign.

“You’re halfway to your goal—keep it going!”

Teams

Groups of fundraisers who’ve joined together under a team name. 

“You’re halfway to your goal—keep it going!”

Organisations

Supporters fundraising on behalf of a school, company, or community group. 

“You’re halfway to your goal—keep it going!”

Shop Customers

Supporters who’ve purchased merch or other items from your shop.

“You’re halfway to your goal—keep it going!”

Frequently asked questions.

Want to know how Messages works with your existing tools, how opt-outs are handled, or what kind of emails you can send?

Can I keep using my existing email platform alongside Messages?

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Yes! Messages works independently, so there’s no conflict. Just be sure to coordinate communications so supporters don’t get overwhelmed. Use suppression lists where needed.

Do I need extra tools to track supporter behaviour?

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Nope. Messages uses supporter activity already tracked in Funraisin—no complex setup or integrations needed.

Can I build full supporter journeys with Messages?

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Yes! Messages is built around individual rule-based emails, so you can layer them together to create thoughtful, behaviour-based journeys. Whether it’s a series of nudges or a full lifecycle, it’s flexible to fit your campaign.

Is Messages hard to set up or use?

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Not at all. If you’ve used Funraisin’s Visual Builder for landing pages, you’ll feel right at home. No coding, no integrations—just simple tools designed to help you launch fast and stay on brand.

What kind of engagement metrics can I see?

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Messages tracks opens, clicks, bounces, unsubscribes, and more. You’ll get a high-level view of what’s working, with more detailed reporting coming soon.

Do I need a designer or email specialist to use Messages?

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No—you don’t need a martech team to get value out of Messages. It’s made for fundraisers and campaign managers who want to move quickly and connect meaningfully with supporters.

How does opt-out work?

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Supporters can opt out of engagement emails anytime via the unsubscribe link. Transactional emails (like receipts) still get sent as they’re essential. Opt-outs are managed within Funraisin.

Is Messages included in my Funraisin platform, or is it a separate add-on?

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Messages is built into the Funraisin platform—no separate tool, no extra integration. Just one place to build, send, and manage all your campaign messages.

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Ready to go? Messages is now available in beta!

Messages will be released to all Funraisin platforms very soon—but you can start now!

If you’ve got an upcoming campaign—or an existing one you want to boost—Messages is now available in beta. 

During beta, you’ll get early access to Messages, with hands-on support from our team to help you build and QA your supporter journeys. You’ll also be part of a direct feedback loop as we continue to expand Messages over the coming months.

Perfect for:

  • New campaigns needing fast, effective supporter comms

  • Existing P2P campaigns that could benefit from targeted nudges

  • Anyone who wants to test journey touchpoints without relying on other platforms and integrations.

Looking for more technical or in-depth info?

You’ll find detailed setup guides, platform-specific tips, and advanced FAQs over on our support site.



Already using a marketing stack? No problem.

Messages isn’t here to replace your martech stack. It’s here to support the campaigns that don’t need one. Use it alongside your CRM and marketing automation platform—or lean on it when you want to move fast, test an idea, or run a lean campaign without setting up complex integrations.

Want to see Messages in action?

Book a demo to see how Messages—and the full Funraisin platform—work together to power unforgettable supporter experiences.