Why join the lab?
Simply put, we want to help you get more donors, gifts, and event participation than ever before.
Zero Cost
That’s right—joining TOGL is a free opportunity for participating Funraisin charity partners.
Expert Support
Just let us know you're interested, and once you're in the lab, simply approve our tests—we'll handle the setup, execution, and analysis.
Data-driven Insights
We’ll hypothesize, test, tweak, and iterate to discover what works best for fundraising outcomes.
What we're testing for (and why it matters)
We’re passionate about constantly improving our platform, and the more data we have, the better that platform is for charities like you. In other words—you’ve got the passion and the cause, we’ve got the tools to help you make it happen.
As part of the TOGL group, we’ll focus on testing strategies to help you achieve:
More gifts
Let’s turn those “maybes” into actual donations by trying new things to boost your conversion rates.
Larger gifts
We’ll try new ways to inspire bigger donations, so your cause can have an even bigger impact.
More event registrations
It’s not just about getting people to sign up—it’s about getting them excited to join.
More fundraising page activations
We’ll test new ways to get your supporters sharing their pages and raising funds, effortlessly.
Next step: Let us know you're interested.
Ready to get started? Fill in the form below to register your interest and we'll review and be in touch.
