The new virtual challenge playbook

A free live session unpacking seven insights for building high-converting virtual challenge journeys.

The replay is now live—
Register here to access the recording.

Virtual challenges have come a long way since the Facebook fundraising boom.

Many nonprofits built successful programs using social fundraising tools, but supporter behavior has changed. Today, the organizations seeing the strongest results are creating dedicated fundraising experiences that move participants from social media to purpose-built fundraising sites.

Join GYSS and Funraisin for a session exploring that evolution: why leading organizations are shifting toward web-based fundraising journeys, the features behind the results, and seven practical insights for increasing activation rates, average raised, and overall event revenue.

We cover:

  • Why donor and fundraiser behavior has outgrown platform-native fundraising, and what's replacing it
  • The fundraising improvements nonprofits see once participants move from social media to a dedicated landing page
  • Seven practical insights for building a high-converting virtual challenge journey, backed by GYSS and Funraisin case studies

Presented by

Adrian O'Flynn

Founder and Head of Product Development, GYSS

Holly Michaelson

Principal Client Strategy Partner, Funraisin

Aoife O'Dea

Head of Growth & New Partnerships, GYSS